Benefits of Using a Subdirectory on an Existing Domain: Addi

rainy

The primary benefit, I think, of putting Flash Web Design new site in a folder on an existing domain is the additional links that the sub-site attracts.

For example, if Flash Web Design write a blog on Flash Web Design sub-site, and sell "Widget X" on Flash Web Design main site, links to Flash Web Design blog posts will be regarded as additional link credit for Flash Web Design main domain as a whole. This is especially useful if Flash Web Design main domain is a commercial site selling a product or service.

I'm sure you have experienced how hard it is to get people to link to such sites. It is far easier to get them to link to a blog post, especially if your blog articles are interesting and do not look like blatant attempts to sell your products.

This benefit alone, I think, makes the use of a sub-directory a worthy option to consider, one that you should not discard lightly. Had I not separated thesitewizard.com and thefreecountry.com, the combined weight of links to the different kinds of materials on both sites, all pointing at one site, would probably have substantially improved my ranking in the search engines.